If...

you want to avoid similar situations

you have your own duties and you don’t have  (don’t
want) to know everything about everything

you care about the image of your company, you don’t
want it to be represented by such blunders

the competition is treading on your heels or you just want
to tease them a little bit

you are an advertising agency, you construct billboards,
you give security and you want to have a safe sleep?

...Than it is surely addressed to you!